E-commerce is growing so fast that call centers have had to adapt in ways I hadn’t realized. I recently found this great article: https://azbigmedia.com/business/top-5-e-commerce-trends-to-implement-now/ while looking up trends in online shopping. It covers how businesses are using AI, chatbots, and predictive analytics to handle customer inquiries more efficiently. What really caught my attention was the focus on personalized support, which makes a huge difference in customer satisfaction. I wasn’t expecting to learn so much about call center innovation, but this article breaks it all down in an easy-to-understand way.